La Forge à Bois, a bespoke furniture maker renowned for its craftsmanship and unique designs, sought to enhance its digital presence by creating a new website. The goal was to showcase their portfolio of custom furniture, facilitate customer engagement, and streamline the order process.
Background:
La Forge à Bois, a bespoke furniture maker renowned for its craftsmanship and unique designs, sought to enhance its digital presence by creating a new website. The goal was to showcase their portfolio of custom furniture, facilitate customer engagement, and streamline the order process.
Project Objectives:
User Experience Design:
Understanding the target audience was crucial in the design phase. The new website needed to appeal to interior designers, homeowners, and design enthusiasts who value quality and uniqueness.
Branding Consistency:
The website's visual elements were aligned with La Forge à Bois’s existing branding. This included the color palette, typography, and tone of the content. Ensuring brand consistency across all pages reinforces brand recognition and enhances the user's trust.
Technical Development: